What Business Is Kinnara Actually In?

Kinnara (K-I-N-N-A-R-A) markets itself as a major property player. Its brochures are glossy. Its branding suggests scale, credibility, and the image of a developer deeply embedded in large projects across Asia.

Yet when investigators, industry insiders, and former partners began asking a simple question — what has Kinnara actually built? — the answers became increasingly uncomfortable.

After months of inquiries, one fact appears to be uncontested:

Kinnara has never completed a property development
It has never delivered a resort
It has never constructed a housing estate
It has never built a single villa

Despite collecting millions in investor funds over time and promoting itself as a property company, there is no documented evidence of any completed construction project carried out by Kinnara or its related entities.

So the question naturally follows:

What business is Kinnara really in?

The Marina Bay City Contradiction

Kinnara was formerly involved in the Marina Bay City Lombok project in Indonesia. That involvement ended when Lux Property Group bought out Kinnara’s interest last year.

According to Lux, the buyout involved:

A multi-million-dollar settlement
Transfer of all branding, digital assets, and marketing materials
Full exit of Kinnara from the project

Yet according to Lux and multiple industry observers, something unusual happened next.

Despite accepting payment, Kinnara allegedly:

Continued using Marina Bay City branding
Continued operating digital assets meant to be transferred
Continued marketing opportunities it no longer had authority to sell

If true, this raises a fundamental question:

How can a company that exited a project still represent itself as that project?

A Developer That Doesn’t Develop

Property developers typically:

Secure land
Obtain permits
Build villas, resorts, and infrastructure
Manage construction teams
Deliver physical assets

Critics argue Kinnara does none of these.

There are reportedly:

No active construction sites
No completed developments
No delivered villas
No tangible development portfolio

Even Kinnara’s claim to be a “real estate platform” has come under scrutiny.

Agents who previously advertised on the platform reportedly stated:

Traffic was minimal
Leads were negligible
Advertising was commercially ineffective

This directly contradicts claims allegedly made by Kinnara’s CEO that the platform controlled a vast Asian real-estate network capable of delivering the majority of clients.

According to Lux and later audits:

Kinnara allegedly delivered only 5%–15% of total clients
Some clients claimed as Kinnara’s were allegedly diverted from Lux’s own marketing pipelines

Inflated Claims and the Buyout Question

Lux further alleges that Kinnara’s buyout valuation was negotiated based on:

Inflated contract numbers
Deals that never progressed
Clients misrepresented as Kinnara-originated
Marketing attribution that did not reflect reality

These discrepancies allegedly became clear only after forensic reviews conducted post-buyout.

If accurate, the public is entitled to ask:

Was Kinnara ever a genuine development partner — or primarily a sales intermediary leveraging other people’s projects?

A Shift From Property to Pressure

More controversially, Lux and multiple staff members allege that since the buyout, Kinnara’s activities have focused less on property and more on pressure.

Allegations include:

Repeated harassment of Lux staff
Intimidation, including toward female employees
Immigration-related complaints
Attempts to involve police
Engagement of intermediaries to lodge complaints
Media pressure through Australian television programs

Lux describes this as a campaign of destabilisation rather than legitimate business activity.

These remain allegations, not court findings. However, the consistency of claims has led observers to question whether Kinnara’s operational focus has shifted entirely.

The Central Question

If a company:

Builds nothing
Develops nothing
Delivers no villas
Has no construction footprint
Has no functioning platform traffic
Has no active projects
Markets assets it allegedly no longer owns

Then what business is it actually in?

Critics argue Kinnara appears to operate less like a property developer and more like a leverage-based operator — positioning itself inside other people’s projects, inflating perceived value, then applying pressure once control is lost.

Conclusion

At present:

There is no evidence Kinnara builds property
There is no evidence it develops land
There is no evidence it delivers homes

What remains is a company defined by branding, claims of scale, disputed authority over assets, and ongoing legal and media conflict with former partners.

So the question remains — for investigators, regulators, and the public:

If Kinnara isn’t in the business of building property, what business is it really in?

That answer may ultimately only be settled in court.

Original Source:
https://businessreviewasia.news/what-business-is-kinnara-actually-in/